Privacy Policy

 

Privacy Policy — Life Skills Academy

Effective Date: November 25th, 2025

This Privacy Policy describes how Life Skills Academy (“we”, “us”, “our”) collects, uses, stores, and shares personal information when you visit lifeskillsacademy.ie (the “Site”), submit information through our booking forms, or access our online services.

1. Personal Information We Collect

We collect personal information in three ways:

A. Device Information (automatic collection)

When you visit the Site, we automatically collect standard device information such as browser, IP address, time zone, cookies, browsing activity, referring links, and analytics data (“Device Information”), via:

  • Cookies

  • Log Files

  • Web beacons, tags, and pixels

  • Google Analytics

  • Shopify analytics

B. Booking Forms, Payments & Online Event Forms

When you submit a booking form for a child to attend any Life Skills Academy camp, programme, or online event, we may collect personal information including, but not limited to:

Parent/Guardian Information

  • Name

  • Email

  • Phone number

  • Billing address

  • Emergency contact information

Child Information

  • Name

  • Age / date of birth

  • School

  • Class level

  • Medical information necessary for safe participation (e.g., allergies, medications, additional needs)

  • Special requirements

  • Friend/group requests

  • Notes relevant to the child’s participation

Order & Payment Information

  • Payment method and billing details

  • Transaction records

  • Stripe, Shopify, or other processor data

Online Services Information
If you access an online event or platform (e.g., Skool) we may collect:

  • Login details

  • Profile information

  • Uploaded content

  • Participation records

  • Communications and support requests

We use broad data terms intentionally so all current + future form fields are covered without needing updates every time your operational needs change.

C. Information from Third Parties

We may receive additional information about you from services we use to operate our business, including (but not limited to):

  • Shopify

  • Stripe

  • Skool

  • Google Workspace

  • Booking form tools (e.g., Jotform, Tally, Paperform)

  • CRM or database software

  • Email marketing tools

  • Event platforms

2. How We Use Personal Information

We use the information collected to:

  • Process bookings, payments, and attendance

  • Communicate with parents or guardians

  • Manage camp safety, group assignments, and emergency response

  • Deliver online courses, events, and related services

  • Maintain accurate medical, safety, and operational records

  • Improve our services, customer support, and site performance

  • Send event and programme updates

  • Send marketing communications if you have opted in

  • Comply with legal obligations and child-safeguarding requirements

Life Skills Academy does not use child data for advertising or behavioural profiling.

3. Sharing Your Personal Information

We may share information with trusted third-party service providers who help us operate our business, including:

  • Payment processors (e.g., Stripe, Shopify)

  • Online learning platforms (e.g., Skool)

  • Database/CRM systems

  • Email marketing software

  • Customer support tools

  • Analytics and website optimisation services

  • Legal, accounting, or IT providers

These parties only access information necessary to perform their services and are bound by GDPR-compliant agreements.

We may also share information when required to comply with legal obligations, safety requirements, or court orders.

4. Transfer of Data on Sale or Acquisition of the Business

If Life Skills Academy is ever sold, merged, or acquired, your personal information (including parent booking data and child details) may be transferred to the new owner as part of the business assets, provided the new owner continues to uphold equivalent privacy protections under Irish and EU law.

This ensures continuity of service (e.g., notifications about camps your child is booked into) and preserves the operational integrity of the business.

You will be informed if such a transfer occurs.

5. Legal Basis for Processing (GDPR)

We rely on the following legal bases:

  • Legitimate interests (operating camps, ensuring safety, communicating with parents, managing bookings)

  • Contract performance (processing payments, delivering purchased services)

  • Legal obligation (child safeguarding, health & safety compliance)

  • Consent (optional marketing emails, photographs/videos, special offers)

You may withdraw consent at any time.

6. Data Retention

We retain personal information only for as long as necessary to fulfil the purposes outlined in this Privacy Policy, including operational needs, safeguarding obligations, legal requirements, dispute resolution, and future business continuity (including potential sale or transfer of the company).

Retention guidelines include:

  • Child booking data (including parent details, school information, friend requests, and medical/safety information):
    Retained for as long as necessary to support operational needs, safeguarding obligations, regulatory compliance, and legitimate business interests.

  • Medical, behavioural, or safety-related records:
    Retained for as long as required to meet safeguarding, legal, or insurance obligations.

  • Marketing data:
    Retained until you withdraw consent or unsubscribe.

  • Online account data:
    Retained until you request deletion or the account becomes inactive for an extended period.

Where specific retention periods are required by law, we comply with those requirements. Otherwise, personal data may be retained longer where necessary for continuity of services, business protection, or potential company sale/transfer.

7. Your Rights (GDPR)

You have the right to:

  • Access your personal information

  • Request corrections

  • Request deletion (except where required for safety/legal reasons)

  • Restrict processing

  • Object to processing

  • Withdraw consent (for marketing or optional data)

Contact details to exercise these rights are below.

8. Keeping Your Information Secure

We use physical, technical, and administrative safeguards to protect personal information from:

  • Loss

  • Misuse

  • Unauthorised access

  • Disclosure

  • Alteration

  • Destruction

We only work with third-party processors who meet GDPR-level security standards.

9. Behavioural Advertising

We may use limited parent data (never child data) to create:

  • Custom audiences

  • Exclusion lists

  • Lookalike audiences

This is only done with explicit consent due to changes in Meta’s Advantage+ audience rules.

You may opt out at any time.

10. Changes to This Policy

We may update this Privacy Policy when needed to reflect operational changes, legal requirements, or best practices. Updates will be posted on our website.

11. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy, please contact:

Stephen
Email: stephen@lsa.ie